Music Branding
This was a third year project where music artist Steve Jones came into the department looking for a new concept and album artwork design. The deliverables were CD packaging, a lyric book, digital listings and merchandise (for this I did a ticket, the CD also came with a piece of paper to follow the instructions on the back of the lyric book to make the boats, I felt this gave the CD and interactive element). Once listening to the Angels in Drag CD I decided to base my work on the lyrics of the album. The basis of idea is a handmade mobile with photos and origami boats hanging from it. The ideas were taken mainly from the lyrics in the song ‘Angels in Drag’ and the lyric ‘flat paper memories’ and the idea of 3D boats way of moving away from that. The idea reflects the nostalgic tones of the album as well as the ideas of wanting to get away, explore and adventure. The images used on the mobile represent childhood and memories (nostalgia) as well as, landscapes (reflecting the theme of landscapes).